Designing Realities helps software teams improve usability, strengthen product experience, and make better UX decisions. The services are designed for teams that need experienced support without the cost or commitment of building a full in-house senior UX function.
Product Experience Audit
A focused review of your product experience to identify usability issues, friction points, unclear flows, and opportunities for improvement.
This is a strong fit for teams that know the experience needs work but need a senior perspective before committing to broader design effort.
Good fit when:
- users seem to struggle with key flows
- onboarding is weak or unclear
- the product feels inconsistent
- the team needs a clearer UX point of view
- you want practical recommendations, not abstract feedback
What you get:
- review of selected product areas or flows
- identification of usability issues and friction points
- prioritized recommendations
- a summary readout with next-step options
Typical outcome:
A clearer view of what is hurting usability, what matters most, and where to focus first.
Fractional UX Advisor
Senior UX guidance for teams that need experienced support without a full-time hire.
This service is for teams that need ongoing UX and product guidance across decisions, reviews, prioritization, and design direction. It works well for startups, growing software companies, and internal product groups that move quickly but do not have enough senior UX support.
Good fit when:
- the team needs regular design and UX feedback
- product decisions are happening without enough UX judgment
- you want stronger alignment between usability and delivery
- you need senior support for founders, product managers, or engineers
- hiring a full-time senior UX lead is not the right move yet
Support can include:
- recurring design and product reviews
- feedback on flows, wireframes, and concepts
- UX direction for new features or redesign efforts
- support for prioritization and roadmap thinking
- recommendations for research, testing, and design process improvements
Typical outcome:
Better product decisions, more consistent UX thinking, and stronger product clarity over time.
Research and Design Support
Hands-on help for redesigns, workflows, onboarding, and service improvements.
Some teams need direct support beyond advisory work. This service provides hands-on UX research and design support for projects that require deeper involvement, from identifying user issues to shaping improved experiences.
Good fit when:
- a key user flow needs redesign
- onboarding or conversion needs improvement
- a complex workflow needs simplification
- the team needs research-backed design direction
- a broader product or service experience needs improvement
Support can include:
- workflow and interaction design
- UX research and insight gathering
- wireframes and concept development
- experience structure and feature framing
- design recommendations ready for implementation
Typical outcome:
A more usable experience with clearer flows, better structure, and stronger direction for delivery.
Larger engagements
For broader initiatives, Designing Realities can support larger redesign and service improvement efforts.
This may include:
- product redesigns
- service experience improvements
- design system thinking and interface consistency work
- multi-phase UX support across research, design, and product guidance
For larger scopes, work can expand through trusted collaborators when the engagement calls for broader delivery capacity.
Not sure where to start?
Most engagements begin with a conversation about the current product, where users are struggling, and what kind of support would create the most value.
Book an intro call